Updated on 18 September 2023

SEMRush Review

Item: SEMRush
Rating: 4.8
Author: The Logician

SEMRush is more than just an SEO tool. Learn about everything it offers, its prices, and much more via this SEMRush review.

Updated on 18 September 2023

4.8

Over 24 Billion Keyword Suggestions for 130 Countries
Comprehensive Competitor Research and Analysis
Robust Content-Improving Recommendations

Starting From

$108.33/month

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Recommended: Good Competitive Research

SEMRush is a comprehensive SEO tool that is mostly used by companies to conduct research on their competitors. It offers excellent features and is not just great for SEO but also for social media marketing, PPC, content marketing, and more.

Price	Starts at $108.33/Month
Money-Back Guarantee/Free Trial	7-Day Money-Back Guarantee
Customer Support	Support Is Available 24/7 via Live Chat, Phone, Email, Knowledge Base, Academy, Semrush API, Webinars
Ease-Of-Use	Easy-To-Use Interface, Data Is Packed in Lists, Tables, and Graphs
Features	Keyword Research, On-Page SEO, Competitor Analysis, Local SEO, Link Building, Competitor SEO Analysis, Market Analysis, Competitor PR Monitoring, and More

SEMRush: Revolutionizes Competitive Research

If you are struggling with your search engine ranking, you most probably have issues with your SEO. In other words, when your SEO is bad, popular search engines like Google don’t perceive you as trustworthy, and they rank you lower or even not at all. Due to this, you lose page traffic and monthly revenues.

Luckily, I decided to provide you with the best SEO optimization solution – SEO tools! Thanks to these tools, you will be able to optimize your content and increase your online rankings. One of the best is SEMRush, which has robust capabilities for accurate competitive research.

In my SEMRush review, you’ll learn more about the company and the most critical tool aspects, such as features, pricing, scalability, third-party integrations, customer support, ease of use, and reputation. Ultimately, I’ve developed a pros and cons list and a short guide that shows best who should use SEMRush.

So, let’s get down to business!

SEMRush At A Glance

SEMRush was established in 2008, when it started out as a small group of SEO and IT specialists that wanted to make online competition fair and transparent, with equal opportunities for every user.

Twelve years later, it evolved into a powerful SEO platform that helps marketers worldwide grow their online visibility by gaining high search engine rankings. More precisely, 10 million users from 140+ countries are already using SEMRush.

Note

Some of the most popular companies whose SEO depends on SEMRush are Samsung, Tesla, Amazon, Booking, Forbes, Decathlon, P&G, Quora, and Vodafone.

SEMRush is the only software nowadays that enables marketing professionals to build, manage, and measure campaigns across all channels so they can enhance their online visibility. In other words, SEMRush is more than just an SEO tool. It is your mentor, analytics buddy, safety net, and guide to reach new markets.

With the help of SEMRush, you can conduct in-depth keyword research, analyze competitors’ strategies, and monitor search engine rankings. It can help you evaluate backlink profiles and gain insights into your overall website performance.

Important

SEMRush analyzes huge databases from search engines, social media platforms, and other similar online sources.

Besides this, SEMRush also comes with many third-party integrations, such as web hosting services, AI tools, and other writing platforms that additionally enhance your SEO journey.

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SEMRush Features, Pricing, & More

I must be honest with you. I find SEMRush pretty amusing. Since I first tested it, it displayed some excellent results regarding features, third-party integrations, customer support, pricing, reputation, and ease of use.

That’s why I decided to guide you through some more details and have a look at each of these aspects separately!

Features

SEMRush is recognized as one of the best SEO tools for competitive research. This is because it comes with keyword research, On-Page SEO, Competitor Analysis, Local SEO, Link Building, Competitor SEO Analysis, Market Analysis, Competitor PR Monitoring, and more.

However, I decided to say a word or two about the features I think you’ll find the most helpful.

Note

The features in the list below are the most necessary ones. You can activate any feature you think will suit your website needs the most.

On-Page SEO: This SEMRush feature optimizes web pages so they can receive better search engine rankings. It analyzes different on-page factors such as content quality, keyword usage, meta tags, backlinks, and more. It provides recommendations and insights that will help you improve on-page SEO, increase visibility on popular search engines, and enhance your business’s overall website performance.

Important

You can receive tips on link-building, content writing, SERP feature targeting, etc.

Position Tracking: The Position Tracking feature enables monitoring of your website’s rankings according to the target and related keywords. Due to this, you get insights into the keyword performance, visibility trends, and competitors’ rankings. As a result, you can improve your online presence, optimize keyword targeting, and make data-driven decisions.

Note

Position Tracking helps you track your progress, detect what needs improving, and adjust your SEO ideas and strategies.

Site Audit: SEMrush analyzes your technical SEO health and detects which issues may impact your search engine visibility. This tool provides thorough research for broken links, page speed, mobile-friendliness, and other crucial signals.

Tip

You can utilize this feature if you want to enhance your SEO strategy and online visibility in just a few minutes instead of waiting for hours, like with other site audit platforms.

Keyword Overview: This feature allows a quick snapshot of a specific keyword, including its search volume and keyword difficulty. As a result, you’ll be able to evaluate the keyword’s potential, identify different opportunities, and check out the competition level. Besides this, you will get detailed insights into particular keywords, such as keyword trends and variations.

Note

The data you receive as feedback from the keyword will optimize your keyword targeting and help you create targeted content that improves your SEO.

Domain Analysis: This SEMRush feature analyzes multiple domains based on various SEO metrics. Due to this, you can use the data to benchmark their websites against their competitors, detect different opportunities, and modify your SEO strategy.

Important

Domain Analysis gives you insights into sectors like domain authority, link building, backlink profiles, and top organic keywords.

SERP Tools: Thanks to these tools, you will get more detailed information about the search engine results page (SERP) metrics that are related to specific keywords. This will help you optimize your website content so you can appear at the top of the result page.

Note

SERP tools help you detect snippets, knowledge panels, and other SERP enhancements.

Ease of Use

SEMRush is the right choice both for beginners and more advanced business owners. In other words, you will get a smooth navigation through the SEMRush dashboard because of its intuitive interface. On top of this, all of the data you might look into is divided into lists, tables, and graphs for a more straightforward experience.

Important

Because of its user-friendliness, SEMRush has 808 million desktop domain profiles and 32.1 million mobile domain profiles

Customer support

Although SEMRush is one of the best SEO tools, you may still encounter some issues. Therefore, you need a reliable customer support team.

Fortunately, SEMRush has 24/7 support via live chat, phone, email, knowledge base, academy, SEMRush API, and webinars.

Scalability

SEMRush comes with various pricing and plans that allow you to upgrade as soon as your website outgrows the plan you initially bought. More precisely, this grants you more resources and advanced features that will be sufficient for your SEO strategy. As a result, you’ll gain better website performance and online visibility.

Third-Party Integrations

If you want an even better experience and SEO-optimized content that Google will perceive as reliable, you’re in the right place. SEMRush comes with many valuable third-party integrations, such as Google apps, social media platforms, website builders, and AI technology.

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Due to this, you’ll be able to access your already-existing account on some of the most popular platforms and enjoy a more enhanced experience.

Pricing

Because of its numerous advanced features, SEMRush is one of the more expensive SEO tools. It lacks a free plan, but you can benefit from a 7-day money-back guarantee. Now, let’s briefly go over the SEMRush pricing and plans. The tool comes with the following:

Pro ($129.95/month) – For newbies and small teams
Guru ($249.95/month) – For agencies and mid-sized businesses
Business ($499.95/month) – For large agencies and enterprises

Warning

These are the prices for the monthly plans. If you go for the annual SEMRush plans, you’ll get a 17% discount.

Reputation

SEMrush is a trustworthy SEO tool that has gained an excellent reputation over the years in the marketing industry. It is used by professionals for various SEO and digital marketing tasks.

Tip

To learn more about this tool, I recommend reading expert and user SEMRush reviews.

SEMRush Pros & Cons

Best for

Beginner-friendly interface
Straightforward Domain Analysis
Easy-to-understand data visualizations
Incredible keyword analytics
Market research tools
Competitive research
Topic clustering
Various customer support channels
Comprehensive PPC data

Not good for

Pretty expensive plans
Some features are available as part of projects
Carrying out a broken link-building is a bit tricky
Off-target recommendations

SEMRush Standout Features

Above, I explained the necessary features, but SEMRush is an incredible tool that comes with additional features that help it stand out from the crowd. That’s why, below, you will find some of the best advanced SEMRush features:

SEO writing assistant
Market explorer
Keyword Gap
Link-building tool
Backlink audit tool
Keyword magic tool

Who is SEMRush Best For?

SEMRush is beginner-friendly, but it might not be very suitable if you are on a tight budget. After a lot of testing, I recommend to use SEMRush if:

You run a small or mid-sized business with a limited budget
You run a smaller online store
You manage a large brand that’s scaling very fast
You’re searching for the best competitor analysis tools
You want robust SEO and marketing features
You need to find keyword suggestions and enhance your website content

Conclusion

SEO is crucial if you want better online visibility. You will gain better search engine rankings, which will drive more traffic. With that, your revenues will also increase. But if you have any issues with some of these aspects, I recommend you use SEMRush.

SEMRush is a comprehensive SEO tool that companies mostly use to conduct research on their competitors. It offers excellent features and is great for SEO and social media marketing, PPC, content marketing, and similar marketing tasks. What else may you look for?

Best By The Logician

Discover my personal recommendations in my Best By section, ranked in quality according to my experience with the products.

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Frequently Asked Questions

Semrush is an SEO tool that helps you optimize your website to receive better search engine rankings. This is possible because of its numerous features, such as keyword analysis, position tracking, domain analysis, and getting reliable suggestions.

Yes, SEMRush was established in 2008, and since then, it shows amazing results. It supports over 10 million users and popular worldwide businesses like Samsung and Tesla.

The SEMRush money-back guarantee is seven days long. In this period, you can test its services and plans and see whether SEMRush is suitable for you. If you’re not satisfied, you can get a full refund.

Yes, your website performance is crucial for your search engine rankings. Besides using an SEO tool, you can enhance your performance by choosing a reliable web host and website builder.

Yes, there are a few SEMRush alternatives. Some of the best are Ahrefs, Surfer SEO, and SE Ranking. They come with similar features like SEMRush, meaning you’ll get more or less the same experience.

Yes, SEMRush allows position tracking. This feature enables you to track the position of your site or specific pages of your site. As a result, you can get a clearer image of the search engine rankings.

Yes, SEMRush is a beginner-friendly SEO tool. It comes with a simple dashboard and intuitive interface. Due to this, beginners without tech expertise can navigate easily through any process on the SEO platform.

Yes, SEMRush offers discounts that you can take advantage of. Currently, you can save 17% of the full SEMRush plan price. This is available only for the yearly packages.

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The Logician

Trademark of a Living Legend

SEMRush Review

4.8

$108.33/month

Recommended: Good Competitive Research

Frequently Asked Questions

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SEMRush Review

4.8

$108.33/month

Recommended: Good Competitive Research

Frequently Asked Questions

What Is SEMRush?

Is SEMRush Reliable?

How Long Is The SEMRush Money-Back?

Does Your Website Performance Impact Your Website’s Search Engine Rankings?

Are There Any SEMRush Alternatives?

Does SEMRush Allow Position Tracking?

Is SEMRush Beginner-Friendly?

Can I Take Advantage of a Discount?

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